Business and Marketing

The Orbis founder leaves Infor to join the cloud-based solutions provider.

Grant Halloran

Anaplan has announced the hiring of Grant Halloran as its new chief marketing officer. Halloran arrives at the cloud-based planning solutions company from Infor, where he was global VP and general manager.

Halloran was the founder and CEO of Orbis, an SaaS-based marketing resource management business he sold to Infor in 2012. Orbis was developed to assist marketers in handling complex tasks such as planning, budgeting, and production and digital asset management. The native Australian was an entrepreneur nearly from the beginning of his career in mar-tech, having founded and managed the marketing solutions ProductBank and Brand Manager in the '90s and Aughts.

“This problem we fix is global and we are addressing it with a truly international business culture,” said Halloran of Anaplan, which provides planning solutions for sales, finance, operations, and human resources.

Anaplan claims to have doubled its user base to some 35,000 and will be taking its Hub users conference to nine cites this year.

Business Breaking News: Facebook News Feed Update Hits Business Pages

Does your business's social media marketing strategy rely on your Facebook Page? Don't be surprised if your Page's reach and traffic tank.

Facebook announced that it is revamping its News Feed with a major change that will directly affect Page owners: Instead of featuring posts from a wide range of sources, News Feed will now promote posts from a user's friends by placing them higher up on the feed. This presents a big shift for small business owners, who can now expect less visibility for their posts and, consequently, a decrease in Page traffic.

Here's what we know about the update and what small businesses can do to mitigate the damage and improve their Facebook marketing campaigns. [Facebook for Business: Everything You Need to Know]

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