Marketing Chatter: February 2015
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Business Breaking News: 10 Things Katy Perry Can Teach You About Twitter Marketing
Katy Perry is more than just a pop princess — with nearly 64 million followers, the “Firework” singer is the reigning queen of Twitter.
Perry is now officially the most followed user on Twitter, making her even more popular than the President of the United States is on the social network. And keeping up with her Twitter timeline is no easy feat, given the star’s busy schedule. Perry is currently on the road performing for her Prismatic World Tour and gearing up for the Super Bowl — she’s this year’s halftime show performer, after all — but she still makes time to tweet, much to the delight of her ever-expanding fan base (also known as “KatyCats”).
So how does Perry maintain her status as social networking royalty? Her strategy is simple: be yourself, have fun, and market smart. Step up your social marketing game with these 10 tips, straight from Katy Perry’s Twitter:
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